Tuesday, October 21, 2008: 11:30 AM
Grand Ballroom AB (Hyatt Regency Penns Landing)
Session Chair:
Valerie Reyna, PhD
11:45 AM
APPLYING BEHAVIORAL ECONOMICS TO A WEIGHT LOSS INTERVENTION
Kevin Volpp1, Leslie John2, Andrea B. Troxel, Laurie Norton1, Jennifer Fassbender3 and George Loewenstein, PhD2, (1)Philadelphia Veterans Administration Medical Center, (2)Carnegie Mellon University, Pittsburgh, PA, (3)University of Pennsylvania